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Personalized E Commerce Recommendations

Ecommerce is huge, there is no doubt about it. You don’t want to lose out and miss opportunities to sell your products and services to users surfing on the Internet. You may have been reluctant in the past to sell anything online or fear that you cannot afford an online store and all that it entails. The truth is, ecommerce web development is not all that much more complicated than your average website that does not have a shopping cart.

According to Statista.com (an online statistics site sharing from 18,000 sources), current statistics state that 40% of worldwide internet users have bought products online via desktop,mobile, tablet, or other online devices. What that means to those selling anything is that there are over 1 billion online buyers, and these figures are only growing. It would be wise to capitalize on those users. There are a few factors that come to mind when you think about the best looking online stores that you may have bought from in the past. If you are like most store owners, you want a custom E commerce online store solution that will be easy to use and update. Of course, another important aspect is ensuring that your online ecommerce store stands out from the rest and is personalized. Lastly, security of users’ online data including payment information is crucial.

There are several excellent ways to get your products in front of the consumer. It’s smart to offer personalized E commerce recommendations about products that you think the user will be interested in, on product pages themselves. Think about it, a product page is just another page for you to add content to for SEO and display more, that’s right, PRODUCTS. It is helpful to users because they may not know all of the different items that you sell and their variations. Having your ecommerce web development set up to display related products and cross sell products based on the products that a user is searching for and looking at is crucial for online sales. Once a user puts an item in their cart, it’s helpful to show them products that are typically bought with the product that they added to their cart. Stores that utilize this method of displaying store content to the user usually see larger shopping cart totals and a dramatic rise in sales.

About Lauren Style

Meet Lauren… Your SEO Consultant and E-Commerce Store Guru Lauren began her career with Appnet in the summer of 2005 after graduating from Appalachian State University in Boone. She enjoys the fast paced, dynamic nature of working with digital media and considers herself an avid learner. The team loves her sense of humor, and appreciates how hard she works.Lauren, an avid gardener, resides near the Blue Ridge Parkway in Deep Gap with her beloved little family, which includes her husband (and high school sweetheart), their precious one year old son, JR, and curious corgi, Zoey.