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2018 Sales Presentation – New Website Pitch – Shared General Terms – DONE

Often the prospect will share that they need a NEW WEBSITE and then they will speak in general terms about what they want. They might say things like, “I need something simple, modern, clean, professional.” At this point you have an opportunity to throw any designer who might have quoted them under the bus.

Thanks for that input. I don’t know if you’ve had an opportunity to speak with any other designers yet, but I want to point out that there was very little that you shared that any designer (me included) can attach a price to. Things like sharp or polished, simple and professional are not things that cost you. What costs are things like pages, functionality, ecommerce and things like that.

So lets try to strategize more of what you might be looking for. Obviously every website has a HOME PAGE, and you’ll probably want an ABOUT US page and a CONTACT page. I’m sure you want to talk a bit or more about your services or what you have to offer in terms of areas of expertise or product line, etc.

What else…

At this point you should be making notes for what they shared and you should be kind of mapping out what the navigation and tabs might be. You should be able to kind of narrow in on a rough-to-firm estimate of costs.

Converse and carry the conversation and then…

MOVE TOWARDS SHARING WHAT WE BRING TO THE TABLE

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